Results Software today announced the integration of Results CRM with Constant Contact, by Constant Contact®, Inc. (NASDAQ: CTCT) as a technology partner. The resulting integration will help users centralize and organize lists, including QuickBooks and Outlook contacts, and create targeted campaigns and review the results of those campaigns from within the CRM. Sales and service follow-ups, stemming from the campaign itself, can be assigned to users of the CRM. Then finally, the details of the campaign (opens, click-throughs, etc.) can be easily viewed from within the CRM for immediate follow-up. Results CRM will be featured in Constant Contact’s MarketPlace, an online app store that connects small businesses with tools and services that enable them to work faster and make smarter marketing and business decisions.
“Results CRM and Constant Contact are great individually and complement each other beautifully due to this integration,” said Sam Saab, President and Founder of Results Software. “The combined tools help small businesses and associations build long-lasting business relationships by empowering them to know and control whom they select to send each campaign to, and then allow them to apply surgical and smart follow-up techniques from within Results CRM, based on the reality of how each campaign was received.”
Results CRM integrates with Constant Contact to provide users with the ability to:
- Include contacts from QuickBooks, Outlook and Results CRM in email campaigns.
- Fine-tune the target audience for each campaign.
- Measure the campaign success from within Results CRM.
- Schedule follow-up activities with each contact, based on how they engaged a campaign
- See, from a single screen, which campaigns a contact was included on and how they responded to each campaign
“The Results Constant Contact Integration makes targeting and tracking our email campaigns even easier,” says Sandra Contreras of The General Counsel Forum. “Particularly, we love being able to view email reports for opens and clicks directly within Results CRM. The integration also saves time by allowing us to manage our follow-ups and all our lists from within Results.”
The built-in Results Constant Contact Integration is automatically included with all versions of Results CRM.
For more information about the Results Constant Contact Integration, please visit http://www.Results-Software.com.
“When companies integrate with Constant Contact through our open API, they help us arm our small business customers with all the tools they need to be successful. We’re joining forces with other products and services that small businesses already use,” said Will Yapp, vice president, Business Development, Constant Contact. “Results Software’s CRM and its powerful Constant Contact integration aligns perfectly with this goal. We look forward to working together to help drive small business success.”
About Results Software
Founded in 1985, Results Software provides Customer Relationship Management (CRM) and business management solutions to a diverse client base that includes small businesses, enterprises and nonprofits. With its award-winning Results CRM software and services, Results Software helps organizations of all sizes streamline their operations, improve efficiencies, and increase overall performance.
About Constant Contact®, Inc.
Constant Contact helps small businesses do more business. We have been revolutionizing the success formula for small businesses, nonprofits, and associations since 1998, and today work with more than 600,000 customers worldwide. The company offers the only all-in-one online marketing platform that helps small businesses drive repeat business and find new customers. It features multi-channel marketing campaigns (newsletters/announcements, offers/promotions, online listings, events/registration, and feedback) combined with shared content, contacts, and reporting; free award-winning coaching and product support; and integrations with critical business tools – all from a single login. The company’s extensive network of educators, consultants/resellers, technology providers, franchises, and national associations offers further support to help small organizations succeed and grow. Through its Innovation Loft, Constant Contact is fueling the next generation of small business technology.
Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.