Brand Guidelines

Last updated: May 5, 2020

The trademarks and brands of AbacusNext are the corporation’s intellectual property and are important and valuable assets of the corporation. Below are the guidelines to help you use AbacusNext’s brand and assets, including the corporation’s logo and trademarks, without having to negotiate legal agreements for each use. To make any use of AbacusNext’s trademarks or other intellectual property in a way not covered by these guidelines, please contact us at marketing@abacusnext.com and include a visual mockup of intended use.

These Guidelines apply to AbacusNext employees, customers, licensees, consultants, outside vendors, and other third parties. By using any AbacusNext’s trademarks you agree to follow these guidelines. AbacusNext reserves the right to cancel, modify, or change the permission in these guidelines at any time at its sole discretion.

Right to Audit
AbacusNext may periodically perform audits of any materials containing our logos or brand resources to ensure compliance with these requirements. If an item is selected for review, AbacusNext will contact the responsible party directly.

Clear Attribution
The provided logos cannot be used to impersonate AbacusNext in any way. The focus of any materials containing AbacusNext logos should be on the preparing party’s company or organization such that the material cannot be construed as being authored or endorsed by AbacusNext. On any email or mail campaigns, it needs to be clear that the correspondence is from the preparing party, not from AbacusNext. Additionally, AbacusNext cannot be mentioned in the subject line of any e-mails or on the outside of any direct mail pieces without written consent by AbacusNext.

Prohibited Usage
Any usage of the provided brand resources must be in good faith. You may not use any AbacusNext logo, or the logos of AbacusNext’s products or services, to disparage AbacusNext, its products or services, or its partners in a manner which, in AbacusNext’s sole discretion, may diminish or otherwise damage or tarnish AbacusNext goodwill. Likewise, you must not use AbacusNext’s brand resources in a manner that may be considered sexually explicit, vulgar, profane, or offensive; obscene, defamatory, libelous, slanderous or otherwise unlawful; or religiously or racially offensive or otherwise promoting hate towards individuals or groups; or that violates any applicable laws or is otherwise objectionable to AbacusNext, as determined by AbacusNext in its sole discretion.

Unless you’ve received prior approval, AbacusNext is not a sponsor of your promotions. Your use of the AbacusNext logo, or the logos of AbacusNext’s products or services, should not imply a formal business partnership or sponsorship of your promotions.

Textual References
Our name is “AbacusNext”, must be written as such. The name is one word, no spaces, with the “A” and the “N” always capitalized. Our cloud hosting solutions “Abacus Private Cloud” and “Abacus Core Cloud” are three words, and the first letter of each must always be capitalized. Abacus Private Cloud may be abbreviated “APC”, and Abacus Core Cloud as “ACC”, with all three starting letters capitalized and without spaces or periods. “AbacusLaw”, “ResultsCRM”, “OfficeTools”, and “HotDocs” must all be written as a CamelCase single word with no spaces. “Amicus Attorney”, “Amicus Cloud”, “Cloudnine Realtime”, and “Commercial Logic” must each be written as two separate words with the space in between and each starting letter capitalized.

Links and URLs
Do not use “AbacusNext” or any of the AbacusNext trademarks within your URL without our expressed written consent. For example, the URL, www.acme-abacusnext.com, is not permissible use of the AbacusNext name or trademark. An example of permissible use would be: www.acme-software.com/abacusnext. AbacusNext may request removal of a URL link that is in violation of these guidelines.

Modifying Logos
You must comply with our trademark guidelines found on this page. Our trademarks should not be altered in any way.